Research

2025

Aure, P. A. H. (2025). Action research as a creative teaching method for humanistic management education: A case study of undergraduate business students. International Journal of Management Education, 23(2), 101179. https://doi.org/10.1016/j.ijme.2025.101179

Aure, P. A. (2025). Developing consciousness through authentic person-AI practice: A conceptual paper. Academy of Management Proceedings, 2025(1). https://doi.org/10.5465/AMPROC.2025.xxxxx

2024

Aure, P. A. H., & Cuenca, O. (2024). Fostering social-emotional learning through human-centered use of generative AI in business research education: An insider case study. Journal of Research in Innovative Teaching and Learning, 17(2), 168–181. https://doi.org/10.1108/JRIT-03-2024-0076

Lorenz, A. M. T. C., Padre, P. P., Ramos, J. K. P., Mabalay, A. A., Aure, P. A. H., & Blasa-Cheng, A. C. (2024). Farming is not a joke: The entrepreneurship ecosystem of agricultural social enterprises. Social Responsibility Journal, 20(9). Advance online publication. https://doi.org/10.1108/SRJ-11-2023-0629

Teehankee, B., Jimenez, S., & Aure, P. (2024). Teaching action research for social sustainability in the workplace. In A. Šilenskytė, M. A. Schmitz, S. M. Toh, & M. Cordova (Eds.), Teaching social sustainability: A toolkit on circularity, equity, diversity and inclusion in business education. Palgrave Macmillan. https://doi.org/10.1007/978-3-031-50168-5_20

2023

Ang, S. D., Chua, J. K., Espineli, F. J., Yu, K. N., & Aure, P. A. H. (2023). Analyzing the intention-behaviour gap on the use of recycling delivery packaging. Journal of Business, Ethics and Society, 3(1), 62–89. https://journal.bmu.edu.in/journal-files/Recycling-Ang.pdf

2022

Chan, V. L., Favila, C. J. A., Lao, K. J. L., Lao, J. E. L., Blasa-Cheng, A. C., & Aure, P. A. H. (2022). Insights into consumer perceptions towards sustainability and well-being during COVID-19 pandemic. Journal of Business, Ethics & Society, 2(1). https://journal-jbes.org/browse-journal-vol-2-issue-1

Espinada, I. C. A., Gallentes, H. S. B., Ontiveros, C. A., Tugade, R. R. G., & Aure, P. A. H. (2022). The role of ambassadors, influencers, and a brand in co-developing gendered well-being: The case of selected Dove Philippines campaign. Journal of Business, Ethics and Society, 2(2). https://journal.bmu.edu.in/journal-files/Dove-Espinada.pdf

Rellosa, D. H., Rellosa, K. D., Aure, P. A. H., & Balatbat, M. S. (2022). Determinants of consumer intention and behaviors from Metro Manila toward green products. Philippine Academy of Management E-Journal, 5(1). https://paomassociation.wordpress.com/paom-e-journal/issues/

2021

Aure, P. A. H., & Daradar, D. D. (2021). What drives the likelihood of obtaining capital in online crowdfunding? A look at Indiegogo. Global Journal of Accounting and Finance, 5(1), 132–142. https://www.igbr.org/wp-content/uploads/2021/05/GJAF_Vol_5_No_1_2021.pdf

Aure, P. A. H., Habaradas, R., & Mia, I. B. (2021). Karabella Dairy: Beyond milking carabaos for what they're worth. Global Journal of Business Pedagogy, 5(1), 27–45. https://www.igbr.org/wp-content/Journals/2021/GJBP_Vol_5_No_1_2021.pdf#page=32

Barcelón, J. C., Dulay, J. G., Rustia, J., Yu, D. C., Aure, P. A. H., & Daradar, D. D. (2021). Go fund yourselves! Predicting the likelihood of obtaining capital through online crowdfunding. Global Journal of Entrepreneurship, 5(1), 1–18. https://www.igbr.org/wp-content/uploads/2021/05/GJE_Vol_5_No_1_2021.pdf

Chua, E., Chuateco, M., Mangune, L., Shen, J., & Aure, P. A. H. (2021). Determinants of employee volunteer intention: An empirical study on functional motivation theory. Journal of Business, Ethics & Society, 1(1). https://journal-jbes.org/journal-files/Employee-Volunteerism.pdf

Habaradas, R. B., & Aure, P. A. H. (2021). engageSPARK: 'Democratizing' technology for societal good. Asian Case Research Journal, 25(1). https://doi.org/10.1142/S0218927521500024

2020

Aure, P. A. H. (2020). (Fab) Four management insights from The Beatles. Philippine Academy of Management E-Journal, 3(2), 146–149. https://paomassociation.wordpress.com/paom-e-journal/issues/vol-3-no-2-september-2020/

Aure, P. A. H., Lopez, C. J. B., Santana, A. M. C., Tan, L. N. S., Villaflor, S. G. R., Dui, R. P., & Paredes, M. P. L. (2020). Determinants of purchase intention towards social enterprise personal care brands: A PLS-SEM approach. International Journal of Entrepreneurship, 24(1), 1–18.

Chan, F., Jalandoni, D., Sayarot, C. A., Uy, M., Daradar, D., & Aure, P. (2020). A family affair: A quantitative analysis of third-generation successors' intentions to continue the family business. Organizations and Markets in Emerging Economies, 11(2), 462–481. https://doi.org/10.15388/OMEE.2020.11.43

2019

Aure, P. A. H., Dui, R. P., Jimenez, S. V., Daradar, D. D., Gutierrez, A. N. A., Blasa, A. C., & Sy-Changco, J. (2019). Understanding social entrepreneurial intention through social cognitive career theory: A partial least squares structural equation modelling approach. Organizations and Markets in Emerging Economies, 10(1), 92–110. https://doi.org/10.15388/omee.2019.10.00005

Habaradas, R. B., Aure, P. A. H., & Mia, I. B. R. (2019). A platform for social business incubation in the Philippines: The case of gawad kalinga enchanted farm. DLSU Business and Economics Review, 28(3), 91–101. http://dlsu-ber.com/wp-content/uploads/2019/04/9-habaradas-041519.pdf

2018

Aure, P. A. H. (2018). Exploring the social entrepreneurial intentions of senior high school and college students in a Philippine University: A PLS-SEM approach. Journal of Legal, Ethical and Regulatory Issues, 21(2), 1–11. https://www.abacademies.org/articles/exploring-the-social-entrepreneurial-intentions-of-senior-high-school-and-college-students-in-a-philippine-university-a-plssem-app-7146.html

Aure, P. A. H. (2018). Extending the model of social entrepreneurial intentions through PLS-SEM: The anteceding role of agreeableness and grit. Journal of Global Business, 7(1). https://static1.squarespace.com/static/5b85162bcc8fedc767ff5676/t/5ec5d323a3b7ec3491a61262/1590022953987/JGB1116.pdf

Aure, P. A. H., & Mia, I. B. R. (2018). Like, comment, and share! Analyzing post types and content categories of selected Philippine social enterprises' Facebook posts. Philippine Academy of Management E-Journal, 1(1), 37–56. https://paomassociation.files.wordpress.com/2019/03/patch.pdf

2016

Habaradas, R. B., & Aure, P. A. H. (2016). Managing social enterprises in the Philippines: Challenges and strategies. Journal of Legal, Ethical and Regulatory Issues, 19(2), 39–56. https://www.abacademies.org/articles/jlerivol19no2.pdf